Have you tried during your web browsing to click just once on the cookie settings (and yes, as it must be done on each site, you succumb to the “I accept”). It’s just fascinating to see the plethora of trackers installed. All this information will “de-anonymize” at your first email subscription or purchase and will be an integral part of your “profile”. This is where the GDPR comes in: we must offer you the default unsubscribe (like, of
course! We’ve been stalking you since your first visit and we’ll let you go like that…).
You will actually have all the information and know everything we are going to do with your pretty email and your data that know more about you than your brother-in-law. So will you tell me with the GDPR: it’s “fair”, I’m told everything, where is the problem? I just don’t have to accept if I don’t want to.
Certainly, but let’s say above all that you will start by not reading the 20 pages of “privacy & consent”, and that you will buy the blue cashmere sweater or the camera pen, because still it is at -40% on sale.